[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"skill-b2baa7b3-a6b5-4dce-bd2c-d46c2dd9e1ee":3,"$fHosGHB6NH28PiYfZTsxp6z8qd1xrhDO_vLIyqCCDyJY":43},{"id":4,"title":5,"description":6,"categoryId":7,"moduleId":8,"tags":9,"prompt":10,"icon":11,"source":12,"sourceUrl":13,"authorId":14,"authorName":15,"isPublic":16,"stars":17,"runs":18,"createdAt":19,"updatedAt":19,"module":20,"category":27,"packages":33},"b2baa7b3-a6b5-4dce-bd2c-d46c2dd9e1ee","seo-competitor-pages",">","cat_writing_article","mod_writing","sickn33,writing","---\nname: seo-competitor-pages\ndescription: >\n  Generate SEO-optimized competitor comparison and alternatives pages. Covers\n  \"X vs Y\" layouts, \"alternatives to X\" pages, feature matrices, schema markup,\n  and conversion optimization. Use when user says \"comparison page\", \"vs page\",\n  \"alternatives page\", \"competitor comparison\", or \"X vs Y\".\nrisk: unknown\nsource: \"https:\u002F\u002Fgithub.com\u002FAgriciDaniel\u002Fclaude-seo\"\ndate_added: \"2026-03-21\"\nuser-invokable: true\nargument-hint: \"[url or generate] [competitor]\"\nallowed-tools:\n  - Read\n  - Grep\n  - Glob\n  - Bash\n  - WebFetch\n---\n\n# Competitor Comparison & Alternatives Pages\n\nCreate high-converting comparison and alternatives pages that target\ncompetitive intent keywords with accurate, structured content.\n\n## When to Use\n- Use when creating `X vs Y` comparison pages or alternatives pages.\n- Use when targeting competitor-intent keywords with SEO landing pages.\n- Use when the user needs structured comparison content, feature matrices, or conversion-oriented competitor pages.\n\n## Page Types\n\n### 1. \"X vs Y\" Comparison Pages\n- Direct head-to-head comparison between two products\u002Fservices\n- Balanced feature-by-feature analysis\n- Clear verdict or recommendation with justification\n- Target keyword: `[Product A] vs [Product B]`\n\n### 2. \"Alternatives to X\" Pages\n- List of alternatives to a specific product\u002Fservice\n- Each alternative with brief summary, pros\u002Fcons, best-for use case\n- Target keyword: `[Product] alternatives`, `best alternatives to [Product]`\n\n### 3. \"Best [Category] Tools\" Roundup Pages\n- Curated list of top tools\u002Fservices in a category\n- Ranking criteria clearly stated\n- Target keyword: `best [category] tools [year]`, `top [category] software`\n\n### 4. Comparison Table Pages\n- Feature matrix with multiple products in columns\n- Sortable\u002Ffilterable if interactive\n- Target keyword: `[category] comparison`, `[category] comparison chart`\n\n## Comparison Table Generation\n\n### Feature Matrix Layout\n```\n| Feature          | Your Product | Competitor A | Competitor B |\n|------------------|:------------:|:------------:|:------------:|\n| Feature 1        | ✅           | ✅           | ❌           |\n| Feature 2        | ✅           | ⚠️ Partial   | ✅           |\n| Feature 3        | ✅           | ❌           | ❌           |\n| Pricing (from)   | $X\u002Fmo        | $Y\u002Fmo        | $Z\u002Fmo        |\n| Free Tier        | ✅           | ❌           | ✅           |\n```\n\n### Data Accuracy Requirements\n- All feature claims must be verifiable from public sources\n- Pricing must be current (include \"as of [date]\" note)\n- Update frequency: review quarterly or when competitors ship major changes\n- Link to source for each competitor data point where possible\n\n## Schema Markup Recommendations\n\n### Product Schema with AggregateRating\n```json\n{\n  \"@context\": \"https:\u002F\u002Fschema.org\",\n  \"@type\": \"Product\",\n  \"name\": \"[Product Name]\",\n  \"description\": \"[Product Description]\",\n  \"brand\": {\n    \"@type\": \"Brand\",\n    \"name\": \"[Brand Name]\"\n  },\n  \"aggregateRating\": {\n    \"@type\": \"AggregateRating\",\n    \"ratingValue\": \"[Rating]\",\n    \"reviewCount\": \"[Count]\",\n    \"bestRating\": \"5\",\n    \"worstRating\": \"1\"\n  }\n}\n```\n\n### SoftwareApplication (for software comparisons)\n```json\n{\n  \"@context\": \"https:\u002F\u002Fschema.org\",\n  \"@type\": \"SoftwareApplication\",\n  \"name\": \"[Software Name]\",\n  \"applicationCategory\": \"[Category]\",\n  \"operatingSystem\": \"[OS]\",\n  \"offers\": {\n    \"@type\": \"Offer\",\n    \"price\": \"[Price]\",\n    \"priceCurrency\": \"USD\"\n  }\n}\n```\n\n### ItemList (for roundup pages)\n```json\n{\n  \"@context\": \"https:\u002F\u002Fschema.org\",\n  \"@type\": \"ItemList\",\n  \"name\": \"Best [Category] Tools [Year]\",\n  \"itemListOrder\": \"https:\u002F\u002Fschema.org\u002FItemListOrderDescending\",\n  \"numberOfItems\": \"[Count]\",\n  \"itemListElement\": [\n    {\n      \"@type\": \"ListItem\",\n      \"position\": 1,\n      \"name\": \"[Product Name]\",\n      \"url\": \"[Product URL]\"\n    }\n  ]\n}\n```\n\n## Keyword Targeting\n\n### Comparison Intent Patterns\n| Pattern | Example | Search Volume Signal |\n|---------|---------|---------------------|\n| `[A] vs [B]` | \"Slack vs Teams\" | High |\n| `[A] alternative` | \"Figma alternatives\" | High |\n| `[A] alternatives [year]` | \"Notion alternatives 2026\" | High |\n| `best [category] tools` | \"best project management tools\" | High |\n| `[A] vs [B] for [use case]` | \"AWS vs Azure for startups\" | Medium |\n| `[A] review [year]` | \"Monday.com review 2026\" | Medium |\n| `[A] vs [B] pricing` | \"HubSpot vs Salesforce pricing\" | Medium |\n| `is [A] better than [B]` | \"is Notion better than Confluence\" | Medium |\n\n### Title Tag Formulas\n- X vs Y: `[A] vs [B]: [Key Differentiator] ([Year])`\n- Alternatives: `[N] Best [A] Alternatives in [Year] (Free & Paid)`\n- Roundup: `[N] Best [Category] Tools in [Year], Compared & Ranked`\n\n### H1 Patterns\n- Match title tag intent\n- Include primary keyword naturally\n- Keep under 70 characters\n\n## Conversion-Optimized Layouts\n\n### CTA Placement\n- **Above fold**: Brief comparison summary with primary CTA\n- **After comparison table**: \"Try [Your Product] free\" CTA\n- **Bottom of page**: Final recommendation with CTA\n- Avoid aggressive CTAs in competitor description sections (reduces trust)\n\n### Social Proof Sections\n- Customer testimonials relevant to comparison criteria\n- G2\u002FCapterra\u002FTrustPilot ratings (with source links)\n- Case studies showing migration from competitor\n- \"Switched from [Competitor]\" stories\n\n### Pricing Highlights\n- Clear pricing comparison table\n- Highlight value advantages (not just lowest price)\n- Include hidden costs (setup fees, per-user pricing, overage charges)\n- Link to full pricing page\n\n### Trust Signals\n- \"Last updated [date]\" timestamp\n- Author with relevant expertise\n- Methodology disclosure (how comparisons were conducted)\n- Disclosure of own product affiliation\n\n## Fairness Guidelines\n\n- **Accuracy**: All competitor information must be verifiable from public sources\n- **No defamation**: Never make false or misleading claims about competitors\n- **Cite sources**: Link to competitor websites, review sites, or documentation\n- **Timely updates**: Review and update when competitors release major changes\n- **Disclose affiliation**: Clearly state which product is yours\n- **Balanced presentation**: Acknowledge competitor strengths honestly\n- **Pricing accuracy**: Include \"as of [date]\" disclaimers on all pricing data\n- **Feature verification**: Test competitor features where possible, cite documentation otherwise\n\n## Internal Linking\n\n- Link to your own product\u002Fservice pages from comparison sections\n- Cross-link between related comparison pages (e.g., \"A vs B\" links to \"A vs C\")\n- Link to feature-specific pages when discussing individual features\n- Breadcrumb: Home > Comparisons > [This Page]\n- Related comparisons section at bottom of page\n- Link to case studies and testimonials mentioned in the comparison\n\n## Output\n\n### Comparison Page Template\n- `COMPARISON-PAGE.md`: Ready-to-implement page structure with sections\n- Feature matrix table\n- Content outline with word count targets (minimum 1,500 words)\n\n### Schema Markup\n- `comparison-schema.json`: Product\u002FSoftwareApplication\u002FItemList JSON-LD\n\n### Keyword Strategy\n- Primary and secondary keywords\n- Related long-tail opportunities\n- Content gaps vs existing competitor pages\n\n### Recommendations\n- Content improvements for existing comparison pages\n- New comparison page opportunities\n- Schema markup additions\n- Conversion optimization suggestions\n\n## Error Handling\n\n| Scenario | Action |\n|----------|--------|\n| Competitor URL unreachable | Report which competitor URLs failed. Proceed with available data and note gaps in the comparison. |\n| Insufficient competitor data (pricing, features unavailable) | Flag missing data points clearly. Use \"Not publicly available\" in comparison tables rather than guessing. |\n| No product\u002Fservice overlap found | Report that the products serve different markets. Suggest alternative competitors that share feature overlap, or pivot to a category roundup format. |\n\n## Limitations\n- Use this skill only when the task clearly matches the scope described above.\n- Do not treat the output as a substitute for environment-specific validation, testing, or expert review.\n- Stop and ask for clarification if required inputs, permissions, safety boundaries, or success criteria are missing.\n","","imported","https:\u002F\u002Fgithub.com\u002Fsickn33\u002Fantigravity-awesome-skills","user_system_seed","SkillOPIC",true,117,1404,"2026-05-16 13:39:16",{"id":8,"name":21,"slug":22,"icon":23,"description":24,"sort":25,"createdAt":26},"写作研究","writing","mdi-pencil-outline","从学术写作到创意文案，让 AI 成为你的专属写作助手",1,"2026-05-16 12:53:40",{"id":7,"name":28,"slug":29,"icon":30,"description":31,"moduleId":8,"sort":25,"skillCount":32,"createdAt":26},"文章写作","article","mdi-file-document-edit-outline","博客、新闻稿、自媒体文章等",61,[34],{"id":35,"skillId":4,"version":36,"fileName":37,"fileSize":38,"filePath":39,"fileHash":40,"manifest":41,"createdAt":42},"1baf4d2c-8175-4577-b3a2-521a7d8cfb20","1.0.0","seo-competitor-pages.zip",3464,"uploads\u002Fskills\u002Fb2baa7b3-a6b5-4dce-bd2c-d46c2dd9e1ee\u002Fseo-competitor-pages.zip","88ac6f2c6b9a6038d36af5202bb6ec13c6f319790cc776a23dbe75467236483d","[{\"path\":\"SKILL.md\",\"isDirectory\":false,\"size\":8324}]","2026-05-16 13:39:17",{"code":44,"message":45,"data":46},200,"success",{"items":47,"stats":48,"page":51},[],{"averageRating":49,"totalRatings":49,"ratingCounts":50},0,[49,49,49,49,49],{"limit":52,"offset":49,"hasMore":53,"nextOffset":52,"ratedOnly":16},15,false]